Not every designer is a great designer. Every designer has their own distinct qualities but is there some roadmap or a formula for being a great designer. Many people think that creativity and greatness is an innate quality while some think that creativity is a learned behavior. We believe that it is an individual’s attitude and perspective that determines his creativity, professionalism and scope for greatness.
After being in the business for many years, I have come across a lot of logo designers and graphic designers. In my observation, all the successful and most creative ones have some traits in common so here is a rundown of the few great qualities I have witnessed in every professional logo designer. 1 – Willing to Learn: There is a very fine line between confidence and arrogance and for many this line can be a blur. Many designers are not receptive to the new information and they don’t like to hear that something is done better when done different from the way they were taught. They lose their cool and reject any new information claiming what they know and do is indeed the best and that’s when the downfall of a designer starts. The logo designing field is constantly evolving with new trends and techniques coming out every now and then and the ones who are successful are teachable and open to learning. 2 – Being Inspired: Another thing that I have noticed in all professional logo designers is that they are always inspired. They dedicate at least 30 minutes to looking through the websites that offer design inspiration and latest trends, this helps you learn and exposes you to what’s going on in the design world. If not the latest trends, they find inspiration in everyday life and things which makes them great and creative. 3 – Taking Criticism Constructively: Norman Vincent Peale once said, “The trouble with most of us is that we’d rather be ruined by praise than saved by criticism”. This is so true as many people don’t take criticism well. It is very important for a designer to understand that criticism is only another person’s opinion that’s meant to make you better. It is nothing personal and being able to take criticism constructively is one of the qualities of a professional logo designer. 4 – Adaptability: Every logo designer has their own personal distinct style and it is probably what sets you apart from others but a good designer should be able to adapt to its client’s requirements. Being flexible and adjusting your designing style to be in line with the client’s requirements is the mark of a true professional logo designer. 5 – Pushing the Envelope: Everyday logo designers are faced with situations where they have to push outside their comfort zones. They’ll be asked to do something they’ve never done before and that’s where a true professional logo designer shines. Allowing yourself to experiment, learn new things and taking in the knowledge and transforming it into something creative is a mark of a true designer extraordinaire so push your boundaries and be great! So if you are a graphic designer and don’t possess these qualities already, you know where you are going wrong so start today and be great!
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AuthorPixels Logo Design is a digital marketing agency based in California that offers branding solutions for small and large businesses worldwide. Founded in 2006, Archives
March 2017
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